Suf Zen (Asaf Eyzenkot)

Entrepreneur, Architect, Business Consultant, and Investor Advisor
Based in Portugal and active in both Israel and Europe, I bring broad experience in entrepreneurship and am the founder of the venture brand REALization.

REALization is a venture development, consulting, design, and business support company founded on a deep business philosophy and ideology:
We believe that the business environment plays a crucial role in shaping people’s lives — from the workplace to personal relationships, areas of interest, learning, and growth.

I view the business world as a source of pleasure, challenge, fulfillment, and income — a mindset we call Business & Pleasure.

Together with our incredible team, I lead a diverse professional group that includes:
entrepreneurs, designers, technologists, marketers, lawyers, tax advisors, accountants, mediators, negotiation experts, and more — all working collaboratively to develop the structure of the next venture.

Our work challenges traditional business conventions, embraces technological innovation, and promotes a collaborative and socially responsible business environment.
We practice human-centered business planning that places the entrepreneur’s dreams and the client’s needs at the heart of every project — both locally and globally.

We are deeply committed to environmental responsibility, promoting harmonious integration with nature.
We use healthy, eco-friendly materials, advanced business technologies, and the best professionals — all guided by a holistic business vision that sees people and their actions as part of the natural world.

Our environmental, economic, and social agenda has led us to focus on Venture Architecture — a fresh approach to business design in a rapidly changing world.
In the wake of COVID-19 and other global shifts, the business landscape has transformed, creating new and unique opportunities. We're here to help navigate this change, provide guidance, and co-create a better future.

I’d be happy to support your venture.