
Barak Hazan
Consulting services, technology
Lisbon
began my journey in the tech world driven by a passion to connect technology with real business needs — and to enhance the user experience along the way.
For 7 years, I worked as a software developer. Over time, I discovered that my true strength lies in bridging the gap between technology and business, through deep understanding of customer pain points and a constant focus on improving UX. This realization led me to transition into product management.
For the past 4 years, I’ve worked as a Product Manager across various industries — retail, e-commerce, and digital printing — where I honed my skills in business analysis, product strategy, and customer-centric design.
In the last year, I’ve specialized in business automation and AI-driven process development, helping companies design smart, automated solutions that boost efficiency and improve user experience.
I focus on solutions like:
Custom CRM systems – centralizing customer data, improving lead management, and streamlining sales and service processes.
Business process automation – integrating tools like WhatsApp, setting up automatic reminders, and enabling personalized messaging to reduce manual workload.
AI-powered chatbots – delivering smart, personalized customer experiences.
Recently, I’ve started my own independent path to help businesses build more efficient systems, save resources, and deliver better user experiences — so they can focus on what matters most: growing their business.
So if you’re a digital business owner who's tired of managing everything manually — marketing, sales, operations, etc. — and you're ready to step out of your comfort zone and embrace smarter workflows, I'm here to help.
I’d be happy to guide and support you from initial planning to full implementation of an automation project, and do everything I can to deliver real value to your business — and above all, to your users.





